I have spent hours reading fairy tales to my children. Each story always had a catchy little moral at the end. One of the most common morals in children’s stories is that everyone occasionally makes a mistake. Internet business owners are no exception to this simple truth.
Here are seven mistakes that are common for internet marketers.
1. You don’t market from a personal website.
Affiliate internet marketing and its marketers are famous for this mistake. They wonder why they aren’t successful, but they have no foundation to build on! Marketers who direct traffic to merchant pages don’t make much money. If you want to build an audience and become a successful affiliate, you have to have a website.
2. You don’t have a mailing list.
Building a mailing list is so easy. Every internet marketer should have a box on their website where readers can sign up for a free mailing list. This is the easiest way to get follow up contact information on your readers. Research has shown that most people don’t buy a product the first time they look at it. So you need to have a second point of contact to reinforce your product’s value and make the sell.
3. You don’t know how to pre-sell.
Pre-selling is the key to making money online. People aren’t going to buy a product from someone they don’t trust. Pre-selling is a way to build your reader’s confidence in you and what you can teach them. When people care what you have to say, they will also be interested in what you have to sell.
4. You don’t write a blog.
Blogs are a great way to gain attention in your sales niche. Blogs get high rankings from search engines and people love to read them. If your marketing plan is going to be successful, you will need to write regularly on a blog and build traffic.
5. You focus on your traffic quantity, rather than quality.
Every website needs traffic to reach success. However, affiliate internet marketing should focus on drawing the right kind of traffic. For example, if you are selling a product that will benefit pregnant women, you don’t want to target traffic from women over age fifty. You have to figure out who will buy your product and then target your traffic accordingly.
6. You frequently shift focus between projects.
Affiliate internet marketing takes a lot of work and organization when you get started. Many beginners make the mistake of starting several projects without devoting sufficient time or energy to any of them. Focus your efforts on one thing at a time until you get the hang of marketing. Also be careful not to waste time on the internet’s time killers like chat rooms and gaming sites. Remember, time is money online!
7. Neglecting SEO.
Search engines are a marketer’s best friend. You should learn everything you can about search engine optimization so you get more traffic from people who are actually searching for your product. The easiest way to immediately boost search engine traffic is to use longer keyword phrases. Small phrases get a lot of traffic so there is a lot of competition. Narrow it down and be specific to get a real edge on your product’s niche.
Affiliate Internet Marketing
Avoid these seven mistakes and you will be on your way to marketing success. Internet businesses have amazing potential, but you have to avoid these common pitfalls if you want to make money online.